A Step-by-Step Guide to Creating an Ad Account on Facebook

Introduction

With billions of active users, Facebook has become a powerful platform for businesses to reach their target audience and drive meaningful engagement. To advertise effectively on Facebook, you need to create an ad account. In this article, we will walk you through a comprehensive step-by-step guide on how to create an ad account on Facebook.

Step 1: Sign up for Facebook Business Manager:

  • Visit the Facebook Business Manager website (business.facebook.com) and click on the “Create Account” button.
  • Enter your business name, your name, and your business email address.
  • Follow the prompts to complete the account setup process.

Step 2: Create an Ad Account:

  • Once you are logged into Facebook Business Manager, click on the “Business Settings” tab located in the top right corner of the page.
  • Under the “Accounts” section on the left-hand side, click on “Ad Accounts.”
  • Click on the “+ Add” button and select “Create a New Ad Account.”
  • Enter your ad account name and choose your time zone and currency.
  • Assign a payment method for your ad account. You can add a credit card, PayPal, or other available payment options.
  • Click on the “Create Ad Account” button.

Step 3: Set Up Ad Account Permissions:

  • In the ad account settings, click on the “Ad Account Roles” tab located on the left-hand side.
  • Click on the “+ Add People” button to add individuals who will have access to your ad account.
  • Assign roles to the added individuals based on their responsibilities. The available roles include admin, advertiser, and analyst.
  • Click on the “Save Changes” button.

Step 4: Add a Payment Method:

  • In the ad account settings, click on the “Payment Settings” tab located on the left-hand side.
  • Click on the “+ Add Payment Method” button.
  • Enter your payment details, such as credit card information or PayPal account details.
  • Click on the “Continue” button and review your payment details.
  • Once you are satisfied, click on the “Save Changes” button.

Step 5: Verify Your Ad Account:

  • In the ad account settings, click on the “Ad Account Quality” tab located on the left-hand side.
  • Click on the “Get Started” button to begin the verification process.
  • Choose your business type and provide the required information, such as business name, address, and tax ID (if applicable).
  • Upload any necessary documents for verification purposes, such as a business license or utility bill.
  • Review the provided information and click on the “Submit” button.

Step 6: Add a Facebook Page to Your Ad Account (Optional):

  • In the ad account settings, click on the “Pages” tab located on the left-hand side.
  • Click on the “+ Add” button and select “Add a Page.”
  • Enter the URL or name of your Facebook Page and click on the “Add Page” button.
  • Follow the instructions to connect your Facebook Page to your ad account.

Conclusion:

Creating an ad account on Facebook is an essential step for businesses aiming to leverage the platform’s vast advertising capabilities. By following the step-by-step guide outlined above, you can establish an ad account within Facebook Business Manager, set up permissions, add a payment method, verify your account, and optionally link it to your Facebook Page. This will provide you with the necessary tools and access to launch effective ad campaigns and reach your target audience on Facebook.

Leave a Comment